We’re now half way through Promotional Products Week 2014!
According to the Promotional Product Week website, sales of promotional products in the UK are worth a staggering £840 million per annum!
“A survey commissioned by PPW in 2013 found that the UK is a nation of freebie hunters and that brands who use promotional products as part of the marketing mix will reap the benefits. The research found that 3 in 10 consumers had purposely changed their regular brand in order to receive a promotional product. Furthermore almost a sixth of consumers said that they would use devious means, such as giving out false personal details or gaining uninvited entry to a venue or event, to acquire a free product.”
To celebrate Promotional Products week, we’ve launched our A-Z of Promotional Products series, the first of which is below:
So far we’ve seen everything from acrylics, bookmarks, coasters and fridge magnets, but there are still many more to come!
Follow us @BadgerDesignLtd to see the full series or check out our website for our full range of promotional items.
Contact us for a free quote or sample today!